We often hear people using phrases like a custom design or custom website design, without even understanding what these words actually mean. At times, we also come across a few companies on a day to day basis, having custom websites that are serving as custom problems for them and their businesses.Read More
The reality is that they were sold simple WordPress websites at high prices thanks to the super flashy color as well as the pictures. Here, let us be a little clear; this is not considered to be a custom design. In fact, it is not even counted in web development- Shh… this is a separate topic for the day!
Let’s not get distracted!!
Here, we want to help you along with the developers that you are actually working with. In this write up we hope to make the creeds of custom design a little clear so that you and your web developer can sail through in the same direction and work accordingly to achieve the same goal. Also, with the affordable yet creative website design, you will outshine from the rest.
Web pages are designed for people. For the Semantic Web, we need to look at existing databases. – Tim Berners-Lee
Let us start with the basics:
What is a CUSTOM WEBSITE DESIGN?
According to many web development companies any website that can be modified, including a template is said to be the custom design. Whereas, some can heavily modify a template built on a platform and sell it by naming its custom website design. Also, somewhere in the end we have the companies like web design toronto who understand the fact that a custom web design is uniquely designed by website designer toronto and not developed using a platform.
What is the need for Custom Website Design?
Before we start describing this section, here are a few items you should consider while opting for custom website design:
You just need to ask yourself the following:
- What is the budget?
- What is the time frame?
- What is the total time you have to invest in the project?
- What is market stats along with the competitors around you?
Website that Blends with your Brand
Remember, your brand has a unique story and it is expressed in terms of your logo, color themes, fonts, names, images, and style. The brand representation would be highlighted in your content, HD images, as well as your website. So, here your website developer can better express your brand’s message using the colors, graphics, preferences, and layouts accordingly.
Custom website design provides the designer with an opportunity to add all the brand-related elements. Additionally, they can easily control everything from the planning to mapping to the content management requirements.
A website that will Rank Better on Search Engines
Well, a free or cheap website may not be set up to help you maximize your Search Engine Optimization. Somehow, when you have a custom web design and development, then those details can be worked on for designing purposes on the back end. This means that search engine optimization or SEO is required in this scenario to make you climb up on the search engine. Also, the custom website designs happily focus on the front-end SEO, because every page includes keywords that add value to your content- which is further valued by Google.
These are the features and the content can increase the likelihood of your audience visiting your website. Here, a template website is not able to showcase its talent among the competitors and is less likely to get a hold of your customer’s attention.
Flexibility to Make Changes & Stay Current.
Well, you never plan in terms of your business staying the same or growing over time, then why is it the case with the website? So, when you use a cheap template, this is what happens. You will be restricted to the features along with the functionality that comes along with the same template. However, in case you have a custom website, you will have the flexibility to use the fully-customized functionality and make changes to your website as your company deems necessary.
Even though, with time upgrading your websites is a must. Having a custom design ensures that a developer is well-aware of the present trends along with the advancements of the industry. The experience of web agency toronto can provide your website with stability for a longer period of time and that it will be more likely to change without putting you through hassles. This consistency will however add up to your brand’s credibility as well as ranking.
Adding Professionalism of Your Brand
Once you can consider the difference between traditional website design and a custom designer, you will observe the difference automatically. Custom website design will provide you with a professional outlook and help you to attract the audience who visits your website. This can lead to huge conversions, just because your website looks more legitimate. Here, the credibility of your brand can help ease concerns that your audience may have about security, especially if you are selling products from the website.